Sustainability Report 2011

Given India’s favourable demographic dividend, it is evident that a large pool of India’s youth is joining the workforce every year. The presence and participation of a large young pool of man power makes it critically important for an organisation to address issues related to accidents and safety. While we are progressing steadily towards our target of zero accidents within our premises, we cognise that accidents outside the workplace are on the rise in India given issues such as the steady proliferation of 2 wheelers on the roads, which are rendered unsafe due to poor conditions and inadequate infrastructure.

While we have introduced a number of safety measures in our Units and have achieved international benchmarks in safety standards, we have witnessed an increase in the spate of road accidents amongst our young employees. We have designed and implemented specific programmes to address the issue of road accidents, which have begun to show tangible benefits.