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![Once Again The World Celebrates The Indian Farmer Once Again The World Celebrates The Indian Farmer](images/backcov_01.gif)
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And year after year, the global applause gets louder. The Stockholm Challenge Award 2006,
conferred on ITC's e-Choupal from among 1154 entries across more than 100
countries, is yet another global recognition of ITC's role in the transformation
of rural communities. ITC has creatively leveraged Information Technology to empower over
3.5 million Indian farmers across 9 states.
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![ITC Limited: Citizen First ITC Limited: Citizen First](images/itc_citizen1st.gif)
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