| In the Agri Business segment, ITC is engaged in
innovatively leveraging digital technology to transform the rural sector, and
strengthening its position in domestic and global markets as a leading supplier of high
quality, identity-preserved agri commodities. This digital infrastructure, known as
e-Choupal, constitutes the basis for the Company's deeper engagement with the rural
economy through the progressive development of low cost, broadband fulfillment capability
for two-way flow of goods and services. The Company’s investments in creating rural
infrastructure to support this two-way flow of goods and services is being strengthened
through the creation of rural hubs, christened ‘Choupal Saagar’. 
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 Within three years of inception, ITC’s Packaged Foods
business has launched a wide spectrum of value added products comprising Staples such as
atta, spices and cooking pastes; Confectionery; Snack Foods such as biscuits and pasta;
and Ready-to-eat foods. The Foods portfolio now comprises 5 brands - Aashirvaad, Sunfeast,
Candyman, Mint-O and Kitchens of India - 75 distinct products and over 200 SKUs.
Aashirvaad atta is already the market leader in its segment. ITC’s Foods business
aspires to become the most trusted provider of food products in India.
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