ITC launched
an exclusive line of prestige fine fragrances and personal care products under the Essenza
Di Wills brand. The signature range, Inizio, provides a comprehensive grooming regimen
with distinct lines for men and women. The womens fragrance revolves around
Floral Fruity Musky notes, while the mens fragrance is based on
Oriental Woody Fruity notes. Developed by ITC with French expertise, these are
available at select Wills Lifestyle stores.
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Wills
LifestyleSpring-Summer 2006
Season: Wills Lifestyle presented a story inspired by elegance and comfort. The range
showcased: Linen in fresh new colours, luxurious shirts, trendy prints, cool capris,
cargos, elegant dresses and summer suits for men and women. Completing the collection were
designer accessories including silk ties, premium Italian cufflinks, belts, wallets,
handbags and stylish eyewear for both men and women.
As title partner of the countrys
most premier fashion and lifestyle event Wills Lifestyle India Fashion Week
ITC launched a special Celebration Series, taking the event forward to
consumers. |
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