ITC is deploying AI across agriculture platforms to improve crop yields, advisory and climate resilience. Its ITCMAARS (Meta Market for Advanced Agricultural Rural Services) platform combines on-ground engagement with advanced digital tools to bring hyperlocal intelligence to over 2.2 million farmers across 11 states.

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https://enterpriseai.economictimes.indiatimes.com/news/case-studies/transforming-agriculture-in-india-itcs-revolutionary-ai-approach/123819998