ITC has been working on various interventions for farmers empowerment and connecting them to global markets through sustainable and traceable sourcing. Demonstrating its leadership in sustainable agriculture, ITC has become the first company in India to receive the globally-acknowledged Farm Sustainability Assessment (FSA 3.0) certification for wheat and paddy.

ITC has successfully implemented the FSA 3.0 global farming standards across 22,000+ acres in Uttar Pradesh and Bihar, engaging 3,500+ farmers across 70+ FPOs. The initiative was anchored within ITC’s large-scale Crop Development Programme that integrates sustainability, traceability and inclusivity, earning it the prestigious third‑party validation.

Read more: https://www.deccanchronicle.com/business/in-other-news/itc-strengthens-global-market-access-for-indian-farmers-1950627