ITC is serving up a fresh spread of protein- and fibre-packed options to cater to millions of new nutrition-conscious consumers entering India’s packaged food market. “India is also a protein-deficient market. We already have offerings such as high-protein atta, soya chunks and protein shakes, and we will continue to expand this portfolio,” said Sanjiv Puri, Chairman & Managing Director, ITC.

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https://economictimes.indiatimes.com//industry/cons-products/food/itc-bulking-up-with-products-rich-in-protein-and-fibre-sanjiv-puri/articleshow/131948387.cms?utm_source=contentofinterest&utm_medium=text&utm_campaign=cppst