Aashirvaad Atta announced a special initiative 'Raho Chaar Kadam Aage' - The campaign is aimed at enabling homemakers fulfil their innate need to be accomplished through upskilling and helping them to monetize the acquired skills. 'Raho Chaar Kadam Aage' is a celebration of this flagship brand's 20-year momentous journey in which it has delighted millions of homemakers.
The brand has also launched an ad campaign to promote this initiative, which can be viewed here:
